Buy the right assortment
See which silhouettes, colorways, and categories are gaining velocity before they hit the mainstream sales curve.

Consumer research studio
Motley Data helps fashion, gaming, tech, and retail brands hear from the people who move a category first — and pairs what they say with what they actually buy.

The people setting a trend are rarely the people answering a generic survey.
Our clients come to us so they can...
See which silhouettes, colorways, and categories are gaining velocity before they hit the mainstream sales curve.
Verified e-receipt panels show what people actually bought this week, not what they remembered buying last quarter.
Fielding in days rather than months, with sampling and weighting documented well enough for your research team.
Reach and speed, measured honestly.
We start with the community you can't reach through a standard panel — the collectors, the modders, the early adopters shaping the category.
Trusted creators invite their own audiences. Respondents show up engaged and specific, and they answer like people, not like panelists.
Stated preference gets matched to receipt-level purchase history and open trend indicators, so claims can be checked against spend.
You get a readout built around the choice in front of you: what to buy, what to build, what to drop, and how sure we are.

A 30-minute call is usually enough to say whether we're the right fit and what a study would cost.
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